This is no more than a really quick tip.
You may have heard certain gurus around telling you the best way to get attention is to "create hype". This is not a post for me to tell you that's wrong, because I totally agree. If you have a big, meaty and juicy piece of content, hell yes! create hype about your new post. But there is a very fine line between creating hype and creating nuisance.
A very good question is: "how can I create hype about something without annoying all my followers out of following?"
Do you remember someone telling you how important it is to put "a face" on your blog or site? You know, the importance of videos and personal writing?
TA-DAH! Combine the two. Create hype by posting personalised updates.
Here's an example: "New post, click here"
OR! "I've been typing my ass off for you, check out my hard work, here!"
See the difference? Provide humour to connect with your readers.
That is all =D
Friday, December 10, 2010
Tuesday, December 7, 2010
Is AdSense Placement Really That Important?
What I am about to tell you is nothing new. You would have heard it from every other blogger or website owner around. Where you place you AdSense units really does matter when it comes to your income. When I recently moved one of my AdSense banners from the bottom of my page to the very top, just under my "pages" bar, I noticed a huge increase in clicks.
However, where you place your ads could impact your reader's impression of you. You probably know of sites with waayyy too many units, just plonked haphazardly all over the place. My impression of those sites is that they're too busy looking for - no, begging for clicks to actually pay any attention to the content they provide, and my assumption is that the site provides no real purpose other than monetization for the owner.
This is why so many people would urge you to keep ads below the fold, (the amount of screen that shows without scrolling), and this brings us back to the need for great content. Why would somebody scroll down to where your ads are if your site or blog looks dodgy or half done?
Also important to remember is that your ads don't always show image based ads, text based ads can be shown, and they often look a little... Cheap.
So the point of this blog is to update you on my recent AdSense success from a simple movement but also warn of the dangers in placement.
See you next week ;)
However, where you place your ads could impact your reader's impression of you. You probably know of sites with waayyy too many units, just plonked haphazardly all over the place. My impression of those sites is that they're too busy looking for - no, begging for clicks to actually pay any attention to the content they provide, and my assumption is that the site provides no real purpose other than monetization for the owner.
This is why so many people would urge you to keep ads below the fold, (the amount of screen that shows without scrolling), and this brings us back to the need for great content. Why would somebody scroll down to where your ads are if your site or blog looks dodgy or half done?
Also important to remember is that your ads don't always show image based ads, text based ads can be shown, and they often look a little... Cheap.
So the point of this blog is to update you on my recent AdSense success from a simple movement but also warn of the dangers in placement.
See you next week ;)
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